Docleus Docleus

Patients now ask AI.

Is AI recommending you or your practice to patients?

ChatGPT

What is Docleus?

When your patient asks “which OB-GYN should I see in Denver?”, there is a system behind the names AI gives. Docleus makes sure AI recognizes you correctly and manages every step needed to get there. Then the Docleus system tracks, measures and reports your visibility on AI platforms in real time.

The patient journey has changed

Patients now ask ChatGPT, Gemini and Perplexity about physicians, specialties and treatment options. AI has become part of the healthcare decision.

  • “Who are the surgeons known for natural-looking rhinoplasty in Los Angeles?”
  • “Which orthopedic surgeon should I see for a knee replacement?”
  • “Who is a neurologist specializing in migraine?”
  • “Which dermatologist do you recommend for hair loss?”

Who shows up in the answers to these questions?

  1. Patient need
  2. AI search
  3. Doctor discovery
  4. Your profile
  5. Appointment

Which patient searches are you visible in?

Your patients ask AI these questions. Docleus tracks, query by query, which question you appear in and on which platform.

61% AI visibility
Patient search ChatGPT Gemini Perplexity
“I want a nose job, who should I see”✓✓×
“my nose is always blocked, which doctor should I see”✓✓✓
“does my child need an adenoidectomy”✓×✓
“which specialist treats snoring”✓××
“who does revision rhinoplasty”×✓×
“can you recommend a good ENT doctor in my city”✓✓×

AI visibility is the share of tracked question-platform pairs where you are named. Your Google ranking alone does not explain your visibility on AI platforms. The two channels are measured separately.

What does AI know about you?

Before AI recommends a physician, it has to know them. We look at how it knows you in eight questions.

  • 01Does it know your specialty correctly?
  • 02Does it define your subspecialty correctly?
  • 03Which treatments and procedures does it associate with you?
  • 04Which city does it associate you with?
  • 05Which patient needs does it match you with?
  • 06Which sources does it know you from?
  • 07Does it confuse you with other doctors?
  • 08Is there missing or incorrect information about you?

Docleus first answers these eight questions, then fixes what is wrong.

Physicians using Docleus

Contact us for physician details and sample case studies. Below is a summary of three clients: their process and where they stand today.

Dr. █████ █████

Dermatology · Austin, Texas · month 9

Active client
At the start

Never appeared in AI answers. Patients found her only by referral; for questions like “Botox in Austin” or “skin care Austin” other names were recommended.

Today
  • First for “Austin Botox”, “Austin skin care” and similar doctor requests
  • First recommendation in more than 300 AI queries
  • Cited as a source for dark spots, acne and hair loss questions
  • Recommended for dermatology searches across Central Texas
Recommended on
ChatGPTGeminiPerplexityCopilot
Setup: 8 weeks First AI recommendation: week 3

Dr. █████ █████

Obstetrics and Gynecology · Denver, Colorado · month 7

Active client
At the start

Had no digital identity AI could recognize. For questions like “OB-GYN recommendation in Denver” AI did not know him and recommended other physicians in the same city.

Today
  • Recommended for “Denver OB-GYN recommendation” and similar questions
  • Named in prenatal care, natural birth and C-section questions
  • Cited as a source for fibroid and irregular period treatment questions
  • Started receiving regular appointment requests
Recommended on
ChatGPTGeminiPerplexityCopilot
Setup: 8 weeks First AI recommendation: week 4

Dr. █████ █████

Dentistry · Miami, Florida · month 6

Active client
At the start

Online information was scattered and outdated. When patients asked AI about implants in Miami, the practice did not appear in the answers.

Today
  • Recommended for “Miami implants”, “Miami zirconia crowns” questions
  • Named in Spanish-language queries from Miami patients
  • Clinic information made consistent across every source
  • Started receiving new-patient consultation requests
Recommended on
ChatGPTGeminiPerplexityCopilot
Setup: 8 weeks First AI recommendation: week 3

Contact us for more references and case studies. You can see real results and get a visibility report prepared for your own specialty and area.

Request a visibility report for my area

Who is Docleus for?

The structure differs, the issue is the same: AI must know you correctly and recommend you when a patient asks.

Private practices

Your name, specialty and the treatments you offer become one consistent identity for AI. When a patient asks for a specialist in your city, the recommended name is yours. Infrastructure, not advertising; the result is reported question by question.

For private practices

Clinics and group practices

Patients sometimes ask for the clinic, sometimes for the physician. The clinic is built as one identity and every physician is recognized and tracked separately with their own specialty; leadership sees who is recommended for which question in one report.

For clinics

Hospitals and health systems

Specialty, department and physician structure is organized into a hierarchy AI can understand. Which department is recommended for which patient question is measured at the organization level; the hospital and every physician appear in a single report.

For hospitals

AI visibility in three steps

Docleus is not a one-time setup but a system that keeps working. It builds, trains and continuously tracks.

01

We build your AI-ready online presence

We turn the information AI needs to learn about you into a technical, professional structure AI can read.

  • AI-compatible digital data that describes you better
  • Specialty, treatment and location information structured so AI can connect it
  • One consistent identity across every digital source
02

We train AI platforms about your expertise

We make sure ChatGPT, Gemini, Perplexity and Copilot learn about you from the right sources, with the right information.

  • Matching patient questions with your specialty
  • The right context for your area and your treatments
  • Fixing missing or incorrect information
03

Real-time analysis and tracking

The Docleus system continuously analyzes AI platforms, tracks patient searches in your area and keeps improving your visibility.

  • Which question, which platform you appear in
  • Real-time tracking of changes in your area
  • Result: AI platforms recommend you
Docleus Sample System Report Live tracking

Dermatology · Austin, Texas · Last 30 days

74%AI visibility▲ 6 points
312Patient questions tracked▲ 41 new
27Questions ranked first▲ 5
4Platforms monitoredVisible on all
  • Recommended on ChatGPT19 different questions
  • Recommended on Gemini11 different questions
  • Recommended on Perplexity and Copilot8 different questions
  • Strongest topic“Austin Botox” · rank 1
  • Topic to improve“Austin laser hair removal” · in progress

Accuracy comes first in health communication

AI visibility is built by making information accurate and consistent, not by distorting it. This is the foundation of how we work.

Accurate physician information

Name, credentials, board certification and contact details are exactly what the source says; nothing is exaggerated.

Accurate specialty definition

No specialty or competence you do not hold is ever attributed to you in any source.

Source consistency

Your information is the same across every digital source; conflicting information lowers AI's confidence.

Compliant content

No outcome claims or guarantees. Everything stays within FTC truth-in-advertising rules and your state medical board's advertising guidelines.

Data security

We never access or process protected health information (PHI); Docleus is not a HIPAA business associate. Our work relies only on publicly available digital sources.

Transparent reporting

Every month you see which question you appear in, where, and what changed, with the source.

Frequently asked questions

Docleus is a platform that makes sure physicians and healthcare providers are correctly recognized in AI-powered health searches, matched with the relevant patient needs, and that this visibility is measured.

It analyzes a physician's specialties, clinical services, professional background and online presence so that AI systems can reach accurate and complete information about the physician.

It also tracks AI-driven physician discovery and gives clinics and physicians measurable data.

The way patients research healthcare is changing. Patients no longer just search on Google; they also bring their health questions to AI platforms.

“Who are the experienced rhinoplasty surgeons in Los Angeles?”

“Which neurologist should I see for migraine treatment?”

Docleus was built to help physicians understand and manage their visibility in this new patient discovery process.

Depending on availability and technical access, Docleus tracks physician and clinic visibility across several AI-powered search platforms. Platform coverage can expand over time.

The goal is not to follow a single AI platform but to evaluate physician visibility across the AI sources patients actually use for health research.

Yes, this is one of its main uses. Visibility is examined across a defined set of health searches. For example:

A doctor may appear for “rhinoplasty surgeon in Los Angeles” but not for “revision rhinoplasty specialist in Los Angeles”.

Docleus tracks these differences and shows in which specialties and patient needs the physician's visibility is stronger or weaker.

Yes. The health searches defined for the physician are tracked regularly and the report covers:

  • which searches the physician appears in
  • on which platforms
  • in which contexts the physician stands out
  • how visibility changes over time

Depending on scope, Docleus may configure and improve your existing online presence. The goal is not a visual redesign but making sure AI reads your information correctly.

The aim is for the physician's online information to be:

accurateconsistentcompleteclearconnectable

Yes. In practices with more than one physician, each physician's specialty and visibility can be tracked separately.

Leadership can also evaluate the practice's overall performance.

A strong physician brand built over many years needs to be represented correctly online.

Docleus helps AI understand the physician's information from different sources in the right context, and tracks which health searches and platforms the physician is visible in.

To the extent Docleus tracking allows, the platform behind an AI-driven discovery can be identified. Reporting can show a patient discovery flow like:

AI platformDoctor profileDoctor profileAppointment

One of the key features of Docleus is linking AI-driven patient discovery with CRM data. For a visit or a lead, the following can be connected to your existing CRM:

  • which source it came from
  • which physician it was directed to
  • which service it was interested in
  • whether it entered the appointment process

Docleus works on continuous tracking. The defined health searches and physician profiles are checked regularly and changes over time are reported.

Instead of a one-time analysis, visibility is monitored continuously.

No. AI platforms, search behavior and online sources change over time.

That is why the value of Docleus comes from regular tracking, analysis and updates.

Possible causes of a visibility change can be investigated from the collected data. For example:

  • new competitor content
  • changes in online sources
  • inconsistencies in physician information
  • missing specialty information
  • insufficient procedure information
  • changes in third-party sources

Yes. Comparative visibility analyses can be built for defined competing physicians or clinics.

This is especially useful in highly competitive fields such as:

  • plastic surgery
  • dentistry
  • hair restoration
  • dermatology
  • fertility
  • ophthalmology
  • orthopedics

The core output is this: knowing how the physician appears in AI-powered health searches.

On top of that, more detailed data is added:

  • which searches the physician appears in
  • on which platforms
  • which specialties the physician is associated with
  • how competitors appear
  • how AI-driven patient discovery happens

A visibility report for your specialty and area

Let's see together where you stand today in the questions patients in your area ask AI.

What you get from the call

The questions patients in your area ask AI, who is recommended in those answers today, and where you stand. The report is private to you and carries no obligation.

Our team will call you within one business day; the call takes about 15 minutes.